In early February, the wine world anticipates yet another grand event: Amarone Opera Prima 2025. What sets this event apart? In truth, each Amarone Opera Prima, traditionally held annually, is a grand celebration, as it features one of the most popular premium wines – Amarone. This year, the event will mark the debut of the outstanding 2020 vintage and celebrate the centenary of the Consorzio Tutela Vini Valpolicella (1925-2025).
Wine professionals, buyers, stars of wine journalism, and titled sommeliers from around the globe will soon converge on Verona to express their appreciation for their favorite – Amarone. The galas are scheduled for Saturday, February 1, and Sunday, February 2, 2025, in the majestic Palazzo della Gran Guardia (Piazza Bra). Among the invited guests will be representatives from the Wine Travel Awards, ensuring that members of our community and wine enthusiasts receive an exclusive report from this significant wine event.
Meanwhile, we are pleased to outline the forthcoming schedule for the organizers of Amarone Opera Prima. The twenty-first edition of this prestigious event, also marking a significant milestone of maturity, will begin on Saturday, February 1, with an inaugural conference for the press and accredited guests, followed by a series of luxurious tastings.
During this flagship event, Amarone, the main protagonist, will be presented to the global community accompanied by a gastronomic pairing inspired by local traditions. One can understand the envy of all who read these lines: it will be a unique opportunity not only to discover exceptional Amarones with exquisite pairing but also to interact with the most renowned producers from Valpolicella in an artistic atmosphere, within the walls of a famed historical and architectural landmark. As of today, the number of participating companies has nearly reached seventy. By the way, their names can be viewed here.
It should be noted that the event is primarily open to professionals, the international press, and buyers. However, should there be available seats, wine lovers and enthusiasts may also purchase tickets. It must be noted, though, that such an opportunity is rare.
Recall that one of the previous events, in 2023, showcased the 2018 vintage. Then, Amarone Opera Prima gathered: 64 wine-producing zones of Valpolicella, three hundred national and international journalists (about 100 from 20 countries), with over 1500 wine enthusiasts assessing the potential of the vintage. The focus of that event, organized by the Consortium for the Protection of Valpolicella Wines, was the completion of the procedure to inscribe the region’s winemaking method as UNESCO Intangible Heritage. Thus, this time, on its centenary, this esteemed organization of winemakers will present a list of significant achievements made for the glory of Vini Valpolicella.
We shall soon return with more stories from the forefront of this celebrated event.
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In early February, the wine world anticipates yet another grand event: Amarone Opera Prima 2025. What sets this event apart? In truth, each Amarone Opera Prima, traditionally held annually, is a grand celebration, as it features one of the most popular premium wines – Amarone. This year, the event will mark the debut of the […]
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|Коментарі Вимкнено до Amarone Opera Prima 2025 & Centenary of the Consorzio Tutela Vini Valpolicella
The 27th edition of the prestigious Mondial des Vins Blancs Strasbourg will take place on 5 and 6 April 2025 at the Palais de la Musique et des Congrès in Strasbourg. This unique event is the only competition in the world dedicated entirely to the diversity of white wines. Ukrainian winemakers are invited to participate free of charge.
As always, the competition will gather experts, judges and winemakers from all over the world. The event takes place under the patronage of OIV and VINOFED.
Drinks+ and the unique Ukrainian Wine Travel Awards project are information partners of the Mondial des Vins Blancs Strasbourg.
The organizers of the competition inform that participation is free for Ukrainian wineries!
In 2024, Ukrainians brought home six medals from the Mondial des Vins Blancs Strasbourg: 1 GRAN GOLD, 3 GOLD and 2 SILVER.
As there is a growing trend in France and around the world to produce alcohol-free and low-alcohol wines, for the first time in the history of this prestigious event, de-alcoholized and partially de-alcoholized wines are invited to participate.
Wineries around the world have until March 5 to register their best white wines in 12 categories (Chardonnay, Chenin, Gewürztraminer, Muscat, Pinot Blanc, Pinot Gris, Riesling, Sauvignon, Sylvaner, Viognier, Blended white wines, Other White grape varieties).
The organizers remind you that all the wines that won awards in the VINOFED competitions are subsequently included in the commercial platform Wine-searcher.com. This ensures excellent visibility for award-winning wines, which has a direct impact on increased sales.
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The 27th edition of the prestigious Mondial des Vins Blancs Strasbourg will take place on 5 and 6 April 2025 at the Palais de la Musique et des Congrès in Strasbourg. This unique event is the only competition in the world dedicated entirely to the diversity of white wines. Ukrainian winemakers are invited to participate […]
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|Коментарі Вимкнено до MONDIAL DES VINS BLANCS STRASBOURG. UKRAINIAN SAMPLES PARTICIPATE FOR FREE!
This Tuesday, January 14, ProWein – the leading international trade fair for wines and spirits – unveiled their ProWein Business Report 2025: “The Future of Wine,” sharing its results with partners and wine business professionals during the ProWein Business Talk: Shaping the Future of Wine.
This pivotal study, commissioned by ProWein and expertly conducted by the Institute for Wine and Beverage Business at Geisenheim University, brought together over 1,300 experts from the global wine value chain, surveyed in late 2024. These industry insiders from more than 30 countries, ranging from producers in major wine-growing regions to representatives of the food service, hospitality, and hotel sectors, contributed their insights to the report. This year’s enhanced methodology incorporated representatively weighted responses based on OIV data for both producers and trade indices, ensuring a comprehensive and balanced perspective.
The unveiling took place during the ProWein Business Talk, a gathering renowned for its focus on pioneering approaches within the wine industry. The session featured illustrious speakers such as Piero Mastroberardino, Vice President of Federvini and a renowned Italian winemaker, and Maren Lahm, Chief Marketing Officer at Henkell Freixenet Germany, who shared their profound insights on advanced marketing strategies. Prof. Dr. Simone Loose from Geisenheim University, a driving force behind the study, moderated the discussion, which began with an introduction by Peter Schmitz, Director of ProWein. He posed the central question: “How can wine marketing evolve in an era of declining global wine consumption?”
Building on this rich dialogue, the Wine Travel Awards (WTA) team, having been invited to participate, is set to further deepen the conversation. With a long-standing partnership with ProWein, WTA is at the forefront of this engaging platform, ready to share key insights from the discussions. Eager to broaden the discourse and contribute more comprehensively to the evolution of wine marketing, WTA will host two pivotal events on March 16th and 18th. The opening day will feature Session Four: Sustainable Wine Tourism, incorporating leading experts and WTA members from Geisenheim University. On the closing days, a special WTA nominees tasting event will take place in partnership with Wines of Ukraine.
These sessions aim to delve deeper into the themes presented in the Business Report, offering seasoned industry professionals and enthusiastic wine aficionados fresh perspectives and actionable strategies. As part of a series of discussions and presentations, these gatherings will explore innovative approaches to wine marketing and consumer engagement. Additionally, for the third consecutive year, the WTA Guide will be distributed during the event, providing attendees with invaluable insights into current wine tourism trends and future directions.
For those keen to explore the specific insights and strategic directions discussed during the ProWein Business Talk, and to understand how these could reshape business and market strategies, a comprehensive overview, including detailed findings from the ProWein Business Report 2025, is available on the official ProWein website: ProWein Business Reports 2025.
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This Tuesday, January 14, ProWein – the leading international trade fair for wines and spirits – unveiled their ProWein Business Report 2025: “The Future of Wine,” sharing its results with partners and wine business professionals during the ProWein Business Talk: Shaping the Future of Wine. This pivotal study, commissioned by ProWein and expertly conducted by the Institute […]
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|Коментарі Вимкнено до ProWein 2025 Report: Navigating the Future of Wine Marketing
The International Wine Tourism Conference (IWINETC), a leading event for the wine tourism industry, is scheduled to take place this year at the renowned Mikulov Castle in South Moravia, Czechia, on March 26-27, 2025.
This edition is set to be particularly influential, with the conference focusing on new strategies to enhance global wine tourism. As usual, this international conference will attract key leaders from around the world, featuring a fantastic lineup and providing insightful moments.
Mikulov Castle in South Moravia
Anthony Swift, Director of IWINETC, will open the conference alongside leading officials from Czechia and South Moravia. The opening session will provide a detailed examination of the significant contributions of the Bohemia and South Moravia regions to the global wine tourism industry, complemented by tastings that showcase the diverse flavors and cultural heritage of the area. This event will effectively underscore the latest achievements of this prominent wine region.
Featured Presentation by Wine Travel Awards: Highlighting this year’s IWINETC, the Wine Travel Awards (WTA) will present “Blazing Trails in Wine Tourism – How Wine Travel Awards Foster Innovation and Connectivity“. This pivotal presentation will demonstrate how WTA utilizes extensive promotional tools to enhance the visibility and success of global and local wine brands among international trendsetters. It will feature insights and case studies from influential figures in the industry. Nataliia Burlachenko, CEO of Big Wines and ambassador of Vinos de La Luz, a key partner of the WTA project since its inception, will underscore the vital role of WTA in shaping the wine tourism landscape.
Conference Highlights:
Paul Wagner, Renowned for his expertise in wine tourism and acting as a WTA judge for the 2024-2025 edition, Wagner will discuss how to strengthen regional brands through effective wine tourism strategies amid global market challenges.
Robin Shaw will share insights on transforming traditional wine tasting rooms into destinations that emphasize wellness, sustainability, and luxury.
María Adela Pereira Alvarez will address the role of technology in refining visitor experiences and maximizing revenue in wine tourism.
Judith Lewis will provide digital marketing strategies essential for small businesses aiming to enhance their online engagement and presence.
The conference will also feature the Grand Tasting event, guided by national sommelier Klára Kollárová, offering an in-depth exploration of Czechia’s unique terroir and wines.
As always, IWINETC offers exceptional networking opportunities, with sessions designed to foster business connections between wine tourism providers and international agents, including the B2B Wine Tourism Workshop.
There is always a sense of eager anticipation about which destination will next play host to the conference. This year, participants at the conference will be treated to the eagerly awaited announcement of the host location for IWINETC 2026, offering a glimpse into the exciting future of this prestigious assembly.
About IWINETC: The International Wine Tourism Conference (IWINETC) is a leading event dedicated to advancing wine tourism. Each year, it gathers industry professionals, experts, and enthusiasts to share knowledge, network, and explore the future of wine tourism.
For more details on the conference program and registration, please visit the IWINETC website.
This year, marking the third time that WTA partners with IWINETC, promises to deliver an enriching experience, uniting wine tourism professionals from around the globe to discuss trends, strategies, and innovations in the industry.
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The International Wine Tourism Conference (IWINETC), a leading event for the wine tourism industry, is scheduled to take place this year at the renowned Mikulov Castle in South Moravia, Czechia, on March 26-27, 2025. This edition is set to be particularly influential, with the conference focusing on new strategies to enhance global wine tourism. As […]
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|Коментарі Вимкнено до IWINETC 2025 Showcases Global Innovations in Wine Tourism in South Moravia, Czechia
ProWein, the world’s largest wine fair, will once again welcome participants and visitors from March 16–18, 2025, in Düsseldorf, Germany. This iconic wine and spirits fair not only showcases the latest trends and innovations in the global industry but also provides a glimpse into the future of wine.
Under the dynamic and promising slogan “Discover the Taste of Tomorrow,” exhibitors from over 60 nations will gather at the legendary Messe Düsseldorf.
A Fresh Look and Enhanced Layout
ProWein 2025 will unveil a modernized look and a more efficient hall layout, locating all participants, events and facilities in 11 halls of the Messe Düsseldorf. This year’s exclusive side events are set to be even more engaging, with an elevated ProWein Forum offering deeper insights into current industry trends and fostering meaningful exchanges within the sector.
ProWein 2025 is poised to become the ultimate meeting point for the global wine and spirits industries. The expanded Business Forum will feature expert lectures on pressing industry issues alongside high-quality Masterclasses. These enhancements create more opportunities to network with top industry leaders and professionals.
Peter Schmitz, Director of ProWein, emphasizes: “In these challenging times, the interest in ProWein remains immense. We are investing significantly in new offerings and services to provide the industry with the exact support it needs now.”
Wine Travel Awards Tasting Event
On March 18, the Wine Travel Awards will host a presentation and a commented wine tasting at ProWein. Stay tuned for our updates on speakers, featured wines, and registration details.
The Wine Travel Awards Guide 2023-2024 will be presented at ProWein 2025 both in print and digital versions, available to all guests of the fair for free. We provide top coverage to our community members!
The Entire World of Wine and Spirits
ProWein 2025 is already shaping up to be a standout event.
The no/low alcohol segment continues to surge in popularity, resulting in a 50% expansion of the ProWein Zero area. Every year this segment is getting more and more interesting, offering new opportunities to taste and discover low alcohol wines and spirits that actually demonstrate good quality.
Germany will make a strong showing, occupying Halls 1 and 4. Highlights include representation from all major wine-growing regions, the VDP, the MUNDUS VINI tasting zone, and the Gastro-Lounge “urban gastronomy by #asktoni & ProWein.” Organic offerings will also shine, with a large section dedicated to individual exhibitors, the special show Organic World, and the sustainability prize CARLO by Fair and Green.
Italy, the world’s largest wine producer, will take center stage in Halls 15 and 16. Exhibitors will range from boutique wineries to well-established exporters, representing all 20 regions. The Italian Trade Agency (ITA/ICE) will host a robust program featuring Masterclasses and complimentary tastings.
France will present a curated selection in Hall 10, highlighted by the exquisite Champagne Lounge and an exclusive tasting of “Union des Grands Crus de Bordeaux” on ProWein Monday. Renowned producers like Castel Frères, Albert Bichot, and Gérard Bertrand will be present, along with iconic Champagne houses such as Nicolas Feuillatte and Champagne Mailly.
Spain will feature leading names like Miguel Torres and Codorníu, as well as strong regional representation from areas like Valencia and Castilla y León.
The New World will showcase its diversity in Hall 12, with participants from the USA (California, Washington, Oregon), South America (Chile, Argentina, Brazil, Uruguay), South Africa, Australia, New Zealand, and Asia (Japan, Korea, China).
Portugal will have a dedicated space in Hall 9, alongside a robust presence from Central and Eastern Europe, featuring 15 country pavilions.
Wines of Ukraine at ProWein 2025
This year, the Ukrainian pavilion in Hall 9 will feature 12 wine and spirit producers from across the country. We will publish more info about the participants soon, in the meantime, we are happy to confirm that many of them are renowned members of the WTA community. Stay tuned for more details, and best wishes for a successful showcase to Ukrainian winemakers who participate in the Messe despite the on-going russian aggression in Ukraine!
Spirits Take the Spotlight
Building on its success in 2024, the ProSpirits brand world returns to Hall 5. In addition to classic spirits, the spotlight will be on trending categories like whiskey, low-alcohol beverages, rum, and fruit brandies. A tasting zone and bar will be hosted by ISW (Meininger’s International Spirit Award).
Nearby, the same but different trend show in Hall 7.0 will feature craft spirits, craft beer, and cider, catering to trade visitors from trendy gastronomy, bars, and food retail.
A Must-Visit Event
Tickets for ProWein 2025 are available online, offering the easiest and fastest way to secure your visit. All tickets are personalized, and trade credentials are required, as the event is exclusively for professionals in retail and gastronomy.
ProWein, the world’s largest wine fair, will once again welcome participants and visitors from March 16–18, 2025, in Düsseldorf, Germany. This iconic wine and spirits fair not only showcases the latest trends and innovations in the global industry but also provides a glimpse into the future of wine. Under the dynamic and promising slogan “Discover […]
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|Коментарі Вимкнено до ProWein 2025 Kicks Off the Season of Major International Wine Events
As Wine Paris 2025 approaches, the global wine and spirits community is preparing for an event that transcends a typical exhibition, offering a comprehensive platform to address a myriad of challenges and opportunities within the industry.
Organized by Vinexposium, Wine Paris aims to solidify its reputation as a premier global showcase. The event is expected to attract over 4,600 exhibitors from 50 countries and approximately 50,000 trade visitors from 140 nations. Known for its commitment to innovation and collaboration, Wine Paris is tackling pressing issues such as climate change, evolving consumption trends, and the complexities of global trade, positioning itself as a pivotal force in fostering industry resilience and advancement.
Launch of “Voice of the Industry” Magazine
This year marks the debut of “Voice of the Industry,” a premier magazine crafted specifically for professionals in the wine and spirits sectors. This new publication seeks to become the quintessential reference for the community, delivering exclusive insights through in-depth interviews with industry leaders and comprehensive market analyses. Designed to engage and inform key decision-makers and influencers, “Voice of the Industry” will be available in both print and digital formats. The print edition will be strategically distributed at Wine Paris, ensuring it reaches VIPs and top-tier buyers, while the digital version is set to captivate over 150,000 subscribers of its newsletter.
For more details on how to engage with this dynamic event and to explore the rich content of ‘Voice of the Industry,’ we invite you to visit Wine Paris 2025. You can check the publication details here to secure your place in shaping the future of the global wine and spirits market.
Strategic Collaboration with Wine Travel Awards
In conjunction with the launch of its own media venture, Wine Paris continues its strategic partnership with the Wine Travel Awards (WTA), enhancing its impact across the global wine tourism landscape. The Wine Travel Awards Guide, released annually and distributed at the event, serves as an essential resource that showcases leading trends, key insights, and the notable achievements of its community members. Available not only at Wine Paris but also at other major global wine exhibitions like ProWein, Vinitaly, and the London Wine Fair, the guide significantly enhances the visibility and influence of its featured participants. This collaboration presents a unique business opportunity, enabling brands to amplify their market presence and refine their promotional strategies in front of an international audience, making it an indispensable investment for those aiming to make a significant impact at this pivotal industry event.
If you’re looking to elevate your brand and connect with key players in the wine and spirits industry, we’re here to help you get involved with the Wine Travel Awards Guide. For inquiries about special conditions, feel free to reach out to our media team at partnership@winetravelawards.com. This innovative publication reaches a global audience, providing a fantastic platform to boost your visibility and connect with decision-makers. You can check the terms here and explore the previous edition of the WTA Guide here.
Engage with Global Leaders at Wine Paris 2025 and Feature in the Wine Travel Awards Guide
Join us from February 10 to 12, 2025, in Paris, where Wine Paris 2025 not only showcases the latest market developments but also paves the way for future innovations in the wine and spirits industry. This premier event stands as a strategic platform catering to all facets of the national and international beverage alcohol and low-alcohol drinks industry. Beyond mere participation, seize this unique business opportunity to feature in the Wine Travel Awards Guide. This collaboration is more than an opportunity – it’s a strategic investment that enhances your visibility while optimizing your marketing spend. Engage meaningfully with industry leaders and secure your place in a publication recognized globally at major wine exhibitions. Don’t miss this chance to showcase your brand during this pivotal gathering.
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As Wine Paris 2025 approaches, the global wine and spirits community is preparing for an event that transcends a typical exhibition, offering a comprehensive platform to address a myriad of challenges and opportunities within the industry. Organized by Vinexposium, Wine Paris aims to solidify its reputation as a premier global showcase. The event is expected to attract […]
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|Коментарі Вимкнено до Voice of the Industry – Wine Paris 2025’s New Venture into Media
The Wine Travel Awards (WTA) signature event, “Holistic Insights: Paradoxes in Ukraine’s Import & Export,” delivered more than a showcase of fine wines – it was an immersive exploration of winemaking mastery, where tradition met innovation and terroir intersected with cutting-edge technique. Featuring exceptional wines from the nominees of the Wine Travel Awards, the tasting celebrated the artistry and forward-thinking shaping the global wine market. While rooted in the day’s broader discussions on import and export dynamics, this session stood as a testament to terroir-driven excellence and bold winemaking philosophies, highlighting the evolving narratives of both Ukrainian and international producers.
The evening was highlighted by the exceptional K’avshiri wines from Georgia, the fruits of an ambitious collaboration between Robert Joseph and Volodymyr Kublashvili. Spanning nearly five years of innovative experimentation, these wines exemplify the successful fusion of ancient winemaking methods from the Kakheti and Imereti regions with modern viticultural practices. The K’avshiri White 2022, intricately blended from ten different grape varieties including eight native to Georgia, Muscat, and Burgundy’s Aligoté, offered a layered experience of complex flavors. The K’avshiri Red 2022 also impressed with its blend of nine varieties, featuring a unique co-fermentation of Georgian white grapes with the robust Saperavi, enriched by the inclusion of the specially dried Aladasturi grape.
Further enriching the tasting lineup were offerings from Tenuta Manoylo, a burgeoning winery from Italy’s Marche region, now gaining recognition in the Ukrainian market for its exceptional craftsmanship. Their wines, presented in Kyiv, demonstrated a remarkable ability to balance tradition with contemporary precision, offering a sensory journey through one of Italy’s most intriguing and underappreciated wine regions.
The 2021 Tenuta Manoylo Passo del Borgo, Marche IGT Passerina set the tone with its vibrant straw-yellow hue, enhanced by golden reflections. On the nose, it revealed a lively and elegant bouquet of lime, hawthorn, and pear, underpinned by a delicate mineral edge that reflected the region’s proximity to the sea. On the palate, it delivered a fresh and soft experience, with a harmonious interplay of citrus and aromatic herbs, finishing with a clean, satisfying brightness.
The 2021 Tenuta Manoylo Passo del Borgo, Marche DOC Falerio Pecorino followed, captivating with its golden tones and delicate greenish highlights. Its deep and structured aroma featured an interplay of white flowers and ripe fruits, complemented by subtle hints of vanilla and balsamic vinegar. The palate was equally striking, offering a spicy, herbal complexity balanced by vibrant acidity. Already a standout in competitions, the Pecorino 2022 Falerio DOC recently garnered a silver medal at the 27th Japan Wine Challenge 2024, underscoring the winery’s growing acclaim.
The final highlight was the 2022 Tenuta Manoylo Passo del Borgo, Rosso Piceno DOC, a ruby-red beauty with pale violet tones that evolved into garnet with age. Its aromatic profile showcased a persistent blend of red fruits, black cherry, and Morello cherry, accentuated by floral hints of rose and violet. On the palate, it delivered a perfectly balanced interplay of elegant tannins, fruity richness, and spicy, balsamic undertones, culminating in a layered and complex finish that lingered beautifully.
Tenuta Manoylo’s selections offered a vivid reflection of the Marche region’s character and potential, proving that this up-and-coming winery is a force to be reckoned with in the global wine scene. Each wine was a celebration of craftsmanship, terroir, and innovation, leaving a lasting impression on the palates of professionals and enthusiasts alike.
The tasting session concluded with a delightful exploration of Ukraine’s unique contribution to the world of beverages – Honey Badger’s artisanal infusions and liqueurs. Known for their vivid colors and bold, aromatic profiles, the Blackcurrant Nalyvka, Cherry Nalyvka, and Cornelian Cherry Nalyvka offered a sensory journey through traditional Ukrainian flavors, reimagined with modern craftsmanship.
As the evening closed, it became clear that the wines and liqueurs presented were more than beverages; they were reflections of cultural pride and the innovative spirit of their creators, offering a compelling invitation to both connoisseurs and newcomers to explore the boundless possibilities of the wine world.
To gain deeper insights into the wines presented at the tasting, we turned to two esteemed experts, Vitaliy Kovach and Nataliya Burlachenko, for their professional reviews and impressions.
“Particularly for me, the K’avshiri wines were an extraordinary discovery. It is evident that this project demonstrates a high level of approach to both the brand and the product. This wine reflects not just the concept of terroir, as most wines we associate with this component or, for example, a grape variety. K’avshiri has something that connects this project to the world of strong alcohol, particularly whiskey, where the producer goes further and wants to achieve more than just a high-quality product, to create something extraordinary. The technology used by the producer is extremely complex, reminiscent of whiskey production: aging in different barrels, at varying temperatures, several grape varieties aged differently – undergoing fermentation processes together or separately, and even using dried grapes. For me, this is a manifestation of the highest level of mastery, which has behind its scenes not only the concepts of terroir or grape variety but also technological innovation and perfection in the overall wine production process. I really liked the wine; it has an elegant European style, and if I were to taste it blind, I probably wouldn’t have identified it. Because the wine is extraordinarily complex both in aroma and flavor palette. Such a number of grape varieties conveys, in my opinion, the notion of the Rhone Valley, in this case, that’s the association that came to my mind. The project deserves professional attention. Certainly, the red wine needs more time to mature to express itself fully.
The white wine can be tasted now, providing enjoyment and allowing one to see Georgian Dano (a village located in the Akhmeta municipality in Kakheti, Georgia) through the prism of a British perspective and truly vast winemaking experience.
Regarding Tenuta Manoylo, when we talk about this winery and the Marche region, the first thing to note, in my opinion, is that it is the most underrated wine-producing region in Italy. For me, it’s a mystery, but, on the other hand, I understand that it’s a marketing issue and it’s underdeveloped. And here is a young, yet promising winery having to pave its way, competing with the renowned wines of Veneto or Tuscany. And this winery is doing it quite admirably! Varieties like Passerina, Pecorino, or the red Rosso Piceno are always exceptionally pure, effective, without any flaws, meaning these are high-quality wines, where whites should always be drunk as young as possible. Pecorino (as well as, by the way, Verdicchio), in my view, is one of the ‘fishiest’ grape varieties, meaning it’s ideal with various fish dishes. And no wonder, the sea is nearby. Overall, the wines are magnificent. The only thing is – they are not so easy to find on the international stage, and here, as I’ve already said, it’s a marketing shortfall. But the wines of the Marche region deserve huge attention overall, and Tenuta Manoylo in particular. I’m sure that in a couple of years – the world will start chasing after them.”
“First, I’d like to note the organization of the event, everything was at a superb level, and the speakers – Robert Joseph and Richard Bampfield – were stellar, because they are true stars!
Regarding the tasting, I was amazed by Mr. Robert’s Georgian wine – K’avshiri, an incredibly complex concept is embedded in the project’s philosophy. To encounter such a variety of blends from such diversity in wines, and at such a level of execution – I truly did not expect to try today in Kyiv. These wines are incredibly balanced. The red wine has a European style that is completely unlike Georgian wines, so I was astounded! I remember this wine, it resonated with me, one could talk about this wine for a long time. The white has a refined balanced taste, it is also an impressive wine.
Regarding Tenuta Manoylo, their white wines are very gentle, balanced, with good acidity, and actually, I would choose such wines for my own consumption or as a gift, although, as you understand, I have plenty to choose from (Laughing). I also want to mention the very stylish label of the brand, it’s artistic and memorable. I will separately mention the red wine Rosso Piceno DOC – it seems like the embodiment of Italian aristocracy, perfectly velvety, with a rich taste and complex aroma.”
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The Wine Travel Awards (WTA) signature event, “Holistic Insights: Paradoxes in Ukraine’s Import & Export,” delivered more than a showcase of fine wines – it was an immersive exploration of winemaking mastery, where tradition met innovation and terroir intersected with cutting-edge technique. Featuring exceptional wines from the nominees of the Wine Travel Awards, the tasting […]
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|Коментарі Вимкнено до A Global Showcase of Terroir at the WTA Tasting
This autumn, the Wine & Spirits Ukraine exhibition hosted a remarkable gathering titled ” “Holistic Insights: Paradoxes in Ukraine’s Import & Export,” orchestrated by the Drinks+ & Wine Travel Awards team. The event starred Richard Bampfield MW and Robert Joseph, renowned British experts, who delved into the nuances of Ukrainian wine styles and discussed expansive opportunities for the nation’s wine export and tourism sectors. The session not only illuminated the complex landscape of Ukrainian viticulture but also included compelling presentations from seven of Ukraine’s top wine market operators. A tasteful finale featuring a diverse wine tasting shared with a globally connected audience highlighted the universal appeal and promising future of Ukrainian wines.
Segueing from this enlightening discourse, we delve into a series of case studies from the event, each presenting unique challenges and strategic insights from key players in the Ukrainian wine market. These case studies reveal not only the current state of the industry but also the dynamic approaches being adopted to navigate the global stage, address domestic challenges, and harness opportunities for growth and recognition.
The first of these, “Shabo – Navigating Global Markets Against the Odds,” introduces Valentina Parsayeva, who shares Shabo’s paradoxical journey in the export market. This is followed by explorations into the efforts of other leading Ukrainian winemakers and industry influencers, each facing their own set of challenges and opportunities. From enhancing export strategies to innovating within local markets, these stories collectively paint a portrait of a sector ripe with potential and poised for significant breakthroughs on the international wine scene.
Shabo – Navigating Global Markets Against the Odds
Valentina Parsayeva, who has been the export director at Shabo for over ten years, first noted the paradox that although the company has long and successfully operated in the international market, there will still be booth visitors at ProWein next year surprised that Ukraine produces wine. This underscores that Ukrainian winemakers should prepare for the long haul. It will be decades before the country truly, not just nominally or in reports, takes its rightful place on the world wine map. Naturally, this effort will require significant investments, including state support. Thus, even a generally successful Ukrainian brand faces paradoxes that demonstrate its challenges.
The next paradox Ms. Valentina mentioned is that “for the average consumer abroad, our export price is usually three to five times higher than the base price for Italian and Spanish wines.” Therefore, she believes that quality needs to match the price level. “That’s why, for the last 14 years, we have engaged the most progressive and effective production and viticulture consultants to meet international market demands.”
Since the beginning of the full-scale invasion, Shabo has not ceased production and vineyard work, and the demonstrated paradox was that they never focused on identifying themselves as victims; instead, they moved forward more energetically. As a result, in May 2022, one of the company’s most successful steps occurred: their wines entered the Coop Danmark network (Editor’s Note: Coop Danmark operates as one of Denmark’s leading wine retailers, handling approximately 44% of all wine sold in the country’s grocery sector). “If in 2016 it took three years of annual tastings at ProWine and ten months to sign a contract with the largest Belgian network, in 2022 it only took three months with delivery. We met in May, and by August 24, Ukraine’s Independence Day, our wines were on the shelves in Denmark.”
Among the positive paradoxes of wartime, Ms. Parsayeva noted the preservation of active communications with partners, including their continued visits to the winery. Thus, despite the risks associated with shelling, almost immediately after the onset of Russia’s aggression in 2022, a Coop Wine Buyer representative unhesitatingly visited the Shabo production—participating in a tasting, viewing the production, and the Wine Culture Center (Editor Note: The Shabo Wine Culture Center, a unique tourist complex in Ukraine, integrates historical wine traditions with contemporary cultural experiences, featuring a modern winery, historic cellars, a museum, and art installations—all within an active winemaking enterprise.), and could personally relay to the management why they were exactly what he wanted in his network. Additionally, during this time, the winery was visited four times by American importers, Canadians, Belgians, etc. At the end of her presentation, Valentina Parsayeva emphasized that exporting is a lengthy and meticulous task, not only with importers but also directly with end consumers. After all, signing a contract with a one-time delivery is not an indicator of success. Shabo regularly conducts tastings to gauge feedback, including a recent one organized in Finland. “It is crucial to communicate with the end consumer, to understand the situation we are in, the consumer’s tastes, and what they expect.”
Vitis Group’s Strength and Unattainable Power
Sergiy Mazur, co-owner and director of Vitis Group, which is the oldest and most powerful importer and distributor in Ukraine, presented the second case. The director of Vitis Group thanked the organizers for this event and, in particular, for the meeting with Robert Joseph, whose books, as one of the most authoritative Ukrainian experts confessed, taught him everything he knows.
Mr. Serhiy discussed a new venture in his business—the production of his own local spirits. Sergiy Mazur’s company has been operating for 16 years, and five years ago, the idea arose to promote the export of Ukrainian wine; he consulted with experts in this field and learned about numerous contradictions in our legislation that hinder domestic export. Therefore, today, the local brands of Vitis Group, thanks to their experience, are successfully developing in the local market, awaiting radical changes in the legislation regarding export. Indeed, to break through on the export front requires a power unattainable for Ukrainian producers. “There are several schemes for interaction between producers and export markets,” explained Sergiy Mazur. “The simplest is when a producer, like Shabo, for example, can enter export markets on their own, participate in exhibitions, and establish direct connections. Another path is that of countries with large companies, like the Chileans with Concha y Toro and Errazuriz – they operate directly without needing state assistance. The third path should be taken by Ukraine.
We have a large number of small producers, and for countries like ours, the best approach is to have a country representative abroad or an agent located in Ukraine. And here our company, in cooperation with several other companies, aimed to create such an agency that would help conquer foreign markets. But it quickly turned out that we live in a feudal state… The legislation is written in such a way that it is impossible to do this a priori. Why? Because there are things like, for example, excise stamps, VAT, and so on, and so on… Currently, we have started producing our own products, launched a line of trade marks, and started cooperating with legal craft producers. But if we were planning to work with the Poles or Germans and, for example, export sparkling wine, which currently requires an excise stamp, we would have to buy, for example, wine from Shabo, according to Ukrainian legislation, they would have to affix a Ukrainian excise stamp, pay excise duty, customs duty, VAT, and give us the finished bottles. After that, we would have to perform some trick so that this stamp ‘evaporated’ and a German stamp appeared, we would have to affix it to this bottle, then customs clear it and send the wine. It may seem that this is not a very big problem. But if you, for example, are a wine producer somewhere in Transcarpathia, Odessa, or Mykolaiv region and want to enter, say, the Hungarian market and even you are lucky – your wines have attracted the interest of some distributor or large retail chain, and they say they want to try two wines from Transcarpathia, two from the Mykolaiv region, etc., they must conclude an agreement with each of these producers, then the producer must gather the entire quantity of ordered bottles, prepare customs documents for the export goods, and send the shipment. This is a problem.” Mr. Mazur also noted that attending international wine exhibitions by Ukrainian winemakers, where they currently have certain preferences thanks to the support of the global community, is not an accessible option for most due to financial insolvency. At the same time, according to Mr. Mazur, “the state today does not participate and is not interested in the export of domestic products. And we need to change that.”
Big Wines’ Bold Investments Amidst War
Nataliia Burlachenko, CEO of Big Wines and ambassador of Vinos de La Luz, shared her unique experience of investing in production in Ukraine, including in vineyards, during the war. Agreeably, this fact alone is significant support for Ukrainians and a demonstration of faith in our Victory. Naturally, such an investor must have nerves of steel. The Vinos de La Luz group, led by Dr. Ricardo Núñez, has proven to be just such an investor.
Vinos de La Luz, which owns wineries in Argentina, Spain, Italy, and the USA, began its Ukrainian project during the war in Ukraine, made possible by Dr. Núñez’s decisive leadership as the chief investor. It’s worth noting that Vinos de La Luz is a company skilled at taking calculated risks and making the right investments: Dr. Núñez was among the first sponsors to support the young international project Wine Travel Awards during its inaugural year. Incidentally, this happened during the first year of the war, and we take this opportunity to express our gratitude to our first sponsor.
Ms. Burlachenko explained that modern Ukraine is a country of contrasts and opportunities. Despite the war—or sometimes, harsh as it may sound, because of it—certain industries have begun to move forward and develop. “Businesses take risks, adapt, and succeed, whereas in stagnant economies, there is no talk of investment attractiveness,” she said.
Viticulture and winemaking in Ukraine hold enormous potential, but leveraging this potential requires substantial resources. “We are a large country, yet there are approximately 200 wineries in the entire country, and even fewer have licenses. For comparison, Spain’s Ribera del Duero region alone has 350 producers, with hundreds of regions across the country,” she explained. “Returning to Ukraine, we see that for both producers and investors, it is uncharted territory.”
Winemaking is undoubtedly an expensive industry worldwide, yet it carries weight and significance. Recognizing the importance of the country’s reputation, Ukraine, with the support of Vinos de La Luz, has returned to OIV representation. Ukraine is presented annually at various international events, and interest in both the country and its products—wines and spirits—is growing. “People want to know more about us,” she emphasized. “To meet this demand, we need to produce more, and there must be more of us (winemakers). Yes, we lack state support, but that does not mean we shouldn’t move forward.”
Ms. Burlachenko quoted Ricardo Núñez, who remarked that “Ukraine today is experiencing times similar to Argentina in the 1980s, when 80% of local wines were consumed domestically. The same is happening now in Ukraine. But in a couple of decades, there is a chance to reach an entirely new level.”
Speaking of paradoxes, Ms. Burlachenko humorously noted that her company is paradoxically competing with its own product range. “We are on both sides of the barricades and observe how everything unfolds from different perspectives,” she said.
In her view, it is crucial for Ukrainian winemakers to establish a complete production cycle to achieve success. Otherwise, assembling all the necessary components can be challenging. The Big Wines winery, currently under construction, will feature a full production cycle. Her recommendation: “Aim for comprehensive production.”
Bakota Bay’s Ascent in Ukrainian Winemaking
A logical follow-up to the advice from the owner of Big Wines was the story shared by Hanna Kovalevska, a well-known sommelier in Ukraine and co-founder of Bakota Bay Winery, a family-owned craft winery. To transition to a full production cycle and establish their own vineyard, the family took the risk of moving from the Kirovohrad region to the Khmelnytskyi region, near the picturesque Bakota Bay, right in the midst of the war.
At that time, winemaker Ruslan Kovalevskyi, already recognized with numerous awards from various competitions, had spent 12 years researching and studying. He realized that achieving his goal of producing wines of international quality required more than just skill; he needed to control the process from the very beginning, starting with the soil and vine development. This journey was not easy, but overcoming disappointments and challenges, the winemaker found his place in the sun.
Ms. Hanna shared with the audience: “Our winery has just one year of experience, and it was the most challenging year. Yet, we have already obtained a license and offer our customers truly high-quality wine. Additionally, I believe that Podillia is one of the most promising winemaking regions in Ukraine today. Although we have not officially declared ourselves as a microzone yet, we are working on this together with the local winemaking community.
This season, we produced 5,000 bottles of wine for 2023, and they were all sold locally. The positive aspect is that Bakota is a promising tourist destination with beautiful surroundings, and we are located directly on an already popular wine route. That is why we coordinated with a travel agency and host tourists, as is done in many countries worldwide. We showcase the stunning views of Bakota Bay and conduct tastings.
We do not work with distributors, only directly with consumers. And we take personal responsibility for the quality.”
Wines of Ukraine Shaping the Future
Svitlana Tsybak, head of Wines of Ukraine and the Ukrainian Winemakers Association, was the next speaker, providing event attendees with a significant volume of crucial information about the current state of the industry. Over the past three years, despite all the challenges of the war, the Wines of Ukraine team has not only maintained and developed winemaking in Ukraine but has also carried out dozens of large-scale initiatives aimed at promoting Ukrainian wines of a new wave—and of new quality—worldwide. The geographical reach of Wines of Ukraine’s activities, considering the ongoing war, appears almost fantastic.
The Association was established in 2021 with the aim of supporting small winemakers—providing technical and legal assistance as well as promotion and marketing. In 2022, Wines of Ukraine was founded based on the Association, and as Ms. Tsybak explained, “We realized that we needed to go beyond Ukraine.” Wines of Ukraine participated with its own stand at ProWein, followed by presentations in London and Vilnius. “Over time, our diplomacy evolved, and we began to receive invitations to hold presentations of Ukrainian wines in different countries. It was important to tell the world that Ukraine has wine, that Ukraine is historically a winemaking country capable of producing value-added products, not just raw materials. Previously, we had exports, but it was bulk wine. It was crucial for us to share what is happening in Ukraine’s wine industry and how, together with colleagues from other associations, we have been adjusting legislation to simplify processes for small winemakers, who are the ones building Ukraine’s image abroad.”
Regarding industry statistics, Ms. Tsybak noted that, unfortunately, the area of vineyards has decreased from 47,000 hectares to approximately 27,000 hectares during the war. However, between 2022 and 2024, exports grew by 29%. Ukrainian wines are now present in the markets of the USA, the UK, several European countries, the Nordics, and the Baltics. Overall, the geographical reach has expanded from 21 countries to 39. Ms. Tsybak also provided figures on the growth of domestic wine consumption: 3% for domestic wine and 29% for imports.
One problem, in Ms. Tsybak’s view, remains Ukraine’s non-competitive pricing. Ukraine cannot offer prices comparable to those of Italian, French, Spanish, or even American producers. “Of course, this is due to many factors, including problematic imports (cork, bottles), logistics issues, exchange rates, and more. These factors cannot be explained to the consumer. However, we will continue doing everything possible to promote Ukrainian wine and work on the development of the domestic industry.”
Honey Badger’s Path from Local Berries to Global Spirits
A perfect example of such development was presented at the event by Yuliya Kalenska and Artem Skubenko, founders of Honey Badger, a family-owned production of traditional Ukrainian infusions and liqueurs. These ambitious and skilled young entrepreneurs are convinced that traditional Ukrainian beverages should become as symbolic for Ukraine as Irish whiskey is for Ireland or Cuban rum for Cuba. Notably, Honey Badger was one of the first nominees for the Wine Travel Awards in the “Country’s Business Card” category.
Back in 2015, the family traveled across Ukraine in search of ancient authentic recipes and established a modern production facility. With the efforts of talented technologists, old recipes of traditional beverages were brought to life using advanced technologies. Today, Honey Badger is recognized as a trendsetter in the Ukrainian local beverages market. The company’s founder and technologist is Yuliya Kalenska, while Artem Skubenko is responsible for product development and promotion on both domestic and international markets.
Their production falls into the full-cycle category, as the producers take care of orchards—or even “terroirs”—where the berries used in their beverages are cultivated and carefully selected. Honey Badger’s liqueurs have an alcohol content of 17%, while their infusions are stronger at 38%. Artem explained that some marketers suggested naming their products bitters or liqueurs. However, the key to success lay not only in the exceptional quality of their products but also in their national identity. “We create infusions and liqueurs, and this is how it should remain for both locals and foreigners. This is a category of uniquely Ukrainian beverages: Nalyvkas!” Yuliya and Artem firmly declare.
Artem emphasized that if winemaking is a complex science, working with berries is akin to astronomy, with endless variations of flavors. The Honey Badger team planted their own orchards, delved into horticulture, and have already entered export markets. “We didn’t plan for this to happen so quickly, but the war made its adjustments. If in 2021 we were present in all Ukrainian airports, by 2022 we saw a 60% decline. However, in the summer of 2022, we resumed operations and decided to expand into exports and all Ukrainian retail chains.”
Currently, Honey Badger is present in many retail networks and HoReCa establishments. The company exports its products to Poland and Japan. Additionally, the entrepreneurs call their work a “flavor laboratory.” The company officially provides private bottling services for other craft producers, refines their recipes, and assists with marketing and scaling production to industrial levels. One successful example of this activity is the RUTA brand, a producer of herbal balms. Honey Badger also helps develop recipes and register the production of custom beverages for restaurant chains.
The founders of Honey Badger stress that the key to success lies in promoting the consumption of Ukrainian products: “We are in Ukraine, and there is a war now, so it is essential to support local producers.”
UKRSADVINPROM’s Blueprint for Industry Growth
At the conclusion of the event, Volodymyr Pechko, the head of the NGO “UKRSADVINPROM,” delivered a closing speech summarizing key trends, statistics from the past two years, and insights into the export trajectory of Ukrainian winemaking.
Mr. Volodymyr presented statistics from the past three years:
In 2021, Ukraine consumed approximately 10.331 million decaliters of still wine, of which 4.597 million decaliters were imported, and 5.734 million decaliters were produced domestically.
In 2022, consumption dropped to 6.790 million decaliters, with 3 million decaliters imported and 3.799 million decaliters produced domestically.
By 2023, consumption of domestic wine nearly equaled that of imported wine.
“While the market sees an influx of imports, it is often low-quality and inexpensive products that displace consumers from the domestic wine market. However, we are taking steps to address this. A laboratory for isotopic analysis has been established, which will test wine for authenticity, enabling experts and regulatory bodies to more effectively monitor market quality,” Volodymyr Pechko stated.
The head of “UKRSADVINPROM” emphasized the dynamic development of Ukraine’s winemaking sector, particularly in the area of craft winemaking. Over the past 4-5 years, changes in legislation have led to a 65% increase in the number of wineries, additional licenses being issued, new wineries being established, and new vineyards being planted across all regions of the country.
“Both large and so-called small Ukrainian winemakers deserve recognition and support from the state. They represent new jobs, new enterprises that will pay taxes, produce high-quality wine for the domestic market, and bring foreign currency to the country through exports,” Pechko noted.
During the event, Mr. Volodymyr presented diplomas to the winners of a tasting featuring wines from the flagship Odesa Black grape variety. The selected samples will represent Ukraine at the 100th-anniversary celebration of the OIV in France:
Winery Mon Crafto 2023 (Zhytomyr Region)
Wine House Gigineishvili, Gigi Wine 2022 (Vinnytsia Region, Kordelivka village)
This international initiative, organized by “UKRSADVINPROM” in Dijon, represents yet another step in Ukraine’s winemaking journey toward its own promising future.
As the day wrapped up, attendees were treated to a third segment of the event: a tasting of unique wines from both local and international producers, which further underscored the themes discussed throughout the day. For a more detailed exploration of this tasting and the exceptional wines featured, follow this link here. Additionally, if you missed the profound insights shared by international speakers Richard Bampfield MW and Robert Joseph on the future of Ukraine, catch up on all the details here.
This Wine Travel Awards signature event not only spotlighted the complexities and challenges faced by Ukrainian winemakers but also celebrated their resilience and innovation, promising an exciting future for Ukraine in the global wine arena. As we reflect on the vibrant discussions and the rich tapestry of stories shared, it’s clear that the spirit of Ukrainian winemaking is not just surviving; it’s thriving, pushing boundaries, and inviting the world to discover and embrace its unique wine narrative.
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This autumn, the Wine & Spirits Ukraine exhibition hosted a remarkable gathering titled ” “Holistic Insights: Paradoxes in Ukraine’s Import & Export,” orchestrated by the Drinks+ & Wine Travel Awards team. The event starred Richard Bampfield MW and Robert Joseph, renowned British experts, who delved into the nuances of Ukrainian wine styles and discussed expansive […]
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The Consorzio dell’Asti DOCG, a valued partner and proud member of the Wine Travel Awards community, has shared exciting updates and event highlights from the past months. This marks the third consecutive year of our fruitful collaboration, and we are delighted to continue showcasing their outstanding contributions to the world of wine and travel.
Ultra Trail of Moscato
A warm September sun accompanied the amateur running event that winds through the scenic paths, landmarks, and culinary highlights of the Langhe region, aiming to promote the territory through sport. Participants could choose between four routes of varying elevation and difficulty, all starting and ending in Santo Stefano Belbo. The Consortium, one of the event’s official sponsors, was also present with the ApeGlam, offering athletes a refreshing glass of Asti or Moscato d’Asti DOCG as a reward.
Bubbles & Bliss with Asti DOCG: An Autumnal Experience of Flavor and Creativity
The autumnal landscape of Hudson Valley in Upstate New York, combined with warm and cozy atmospheres, set the stage for a unique getaway organized for 10 lifestyles, food, and wine influencers. The late-October weekend featured wine tastings, mixology sessions, cooking classes, and an exquisite menu blending Italian and international cuisine, offering guests a deeper exploration of Asti Spumante and Moscato d’Asti.
The all-encompassing experience provided not only gastronomic pleasures but also moments of wellness, including Pilates lessons and a cooking masterclass to demonstrate how these wines can be incorporated into gourmet dishes.
Each influencer shared the most memorable highlights of the three-day Asti DOCG event with their followers, capturing the essence of this unforgettable experience. The weekend also included branded gifts for the participants, such as water bottles, mugs, hoodies, Pilates mats, pens, blankets, and more.
This exclusive event blended the enjoyment of fine wine, conviviality, creativity, and relaxation, leaving participants with lasting memories.
The occasion also featured a professional photoshoot, producing photo and video content that captured the most significant moments of the experience, including wine pairings with Asti DOCG bottles in various scenic and unique settings.
Milano Wine Week kicked off with Asti DOCG Toast
The Milano Wine Week kicked off with a toast featuring Asti DOCG, the renowned aromatic sparkling wine from Piedmont. On Saturday, October 5, at 6 PM, the traditional inaugural toast took place in Piazza Tre Torri within the City Life Shopping District, marking the beginning of the week-long wine celebration, which lasted until Sunday, October 13. The event, free and open to the public, featured the Asti DOCG Consortium as the Sparkling Wine Partner for the opening ceremony, alongside Carrefour Italia, the main sponsor of MWW2024. The seventh edition of Milano Wine Week offered nine days filled with tastings, masterclasses, immersive experiences, and insightful sessions, catering to both wine professionals and enthusiasts, with a particular focus on engaging the new generation of consumers.
Asti DOCG Toasts at the Nitto ATP finals for the fourth consecutive year
From November 10 to 17, the Asti DOCG Consortium once again served as the Official Sparkling Wine and Silver Partner of the prestigious Nitto ATP Finals in Turin, Italy. Celebrating its fourth year of partnership, the event brought together the world’s top eight tennis players, including hometown favorite Jannik Sinner, at the Inalpi Arena.
A Strategic Collaboration with Tennis The partnership links the Asti DOCG brand to the world of tennis, expanding its appeal to new audiences. “This collaboration allows us to align the Asti brand with sports, particularly tennis, and reach a broader audience of enthusiasts and potential consumers,” noted Giacomo Pondini, Director of the Asti DOCG Consortium. The partnership will continue into 2025, with Asti DOCG present at key tournaments such as the Rome Masters 1000.
Event Highlights The Finals were accompanied by a variety of activities in Turin:
Opening Ceremony: Asti DOCG was served at a preview party at La Rinascente boutique.
Charity Brunch: Memorabilia from players like Lorenzo Sonego were auctioned, raising funds for medical research.
Fan Village Presence: Throughout the event, attendees enjoyed limited-edition branded Asti DOCG wines.
Celebrations and Entertainment Asti DOCG was also featured during the Grand Opening Show on November 8, where cocktails were crafted by brand ambassador Giorgio Facchinetti, and performances by artists like Marco Mengoni, Madame, and Blanco added to the festivities.
As the Finals approached, five players, including Sinner, Alcaraz, Zverev, Medvedev, and Fritz, had secured their spots, with the final qualifiers determined in the season’s closing tournaments.
Asti Spumante Celebrates with Sinner: Tennis, Wine and Sparkling from Asti DOCG
Asti Spumante and the Consorzio Asti DOCG celebrate Jannik Sinner’s victory at the Nitto ATP Finals, the premier indoor tennis tournament of the year. “The decision to align our region with the world of tennis is proving increasingly successful,” said Stefano Ricagno, President of Consorzio Asti DOCG. “Seeing the South Tyrolean champion celebrate on a global stage with Asti Spumante filled us with immense pride.”
This marks the fourth year since the Asti Consortium began investing in tennis, with visibility soaring to a remarkable 4.6 million Italian viewers. According to ATP, the 2023 economic impact on the region exceeded €300 million, with a global audience of 483 million across TV, web, and social media – a 150% increase from 2022. The latest edition capitalized on “Sinner-mania,” reaching new heights of popularity.
“Tennis and Asti DOCG,” added Consorzio Director Giacomo Pondini, “is a pairing we will continue to see next year, starting with the Rome Masters 1000 and culminating at the Finals, where we’ll once again serve as the Sparkling Partner. We aim to surpass the impressive media figures of past years, including over 400 million viewers and 90 hours of direct exposure.”
The Consorzio Asti DOCG spans 51 municipalities across the provinces of Alessandria, Asti, and Cuneo, covering about 10,000 hectares within the UNESCO World Heritage wine landscape. With an average annual production of nearly 100 million bottles, it remains a cornerstone of Italian winemaking excellence.
⇒ Join our social networks ⇒ Optimistic D+ editors will take this as a compliment.
The Consorzio dell’Asti DOCG, a valued partner and proud member of the Wine Travel Awards community, has shared exciting updates and event highlights from the past months. This marks the third consecutive year of our fruitful collaboration, and we are delighted to continue showcasing their outstanding contributions to the world of wine and travel. Ultra […]
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Last week, the General Assembly of the International Organization of Vine and Wine (OIV) formally adopted OIV-VITI Resolution 703-2024 “OIV Definitions and Recommendations on Old Vines and Old Vineyards in the Viticulture Sector”. Among the main initiatives are named: “Conference on old vines”, “Project on old vines”, “Register of old vines” and the Italian “Censimento Vecchie Vigne”. Details about the resolution and one of its initiatives – the “Register of old vines” were written on the website of Alder Yarrow, Wine Travel Awards nominee in Wine & Food Influencer/Expert Opinion and Author of the Year.
“As the person behind the current incarnation of The Old Vine Registry, I am extremely proud that this project will help raise awareness of old vines and their value in the wine industry,” says Alder Yarrow, american wine and restaurant blogger, the publisher of Vinography, one of the most highly rated wine blogs.
The adopted resolution was the result of a long discussion among OIV experts in the Viticulture Commission and was based on specific official consultations among OIV member states. We will remind that on November 4, 2022, at the OIV General Assembly in Mexico, the restoration of Ukraine’s membership in this authoritative international organization was officially announced.
Therefore, the OIV delegation agreed and adopted:
An old grapevine is a single plant officially documented to be 35 years or older regardless of any other factors. In the case of grafted plants, the graft connection between rootstock and scion should have been undisturbed for at least 35 years;
An old vineyard is a block of vineyard terrain, continuous and legally delimited, where at least 85% of the grapevines correspond to the previous definition.
The OIV has given a number of reasons why such a definition makes sense for the industry as a whole. These include:
The environmental, social, and economic benefits of old grapevines and vineyards – especially concerning heritage, cultural, image and oenotourism aspects in meeting the sustainability objectives of the vitivinicultural sector;
The heritage value of old grapevines and vineyards is important for the vitivinicultural sector, and they deserve recognition and protection for their study in terms of their genetic diversity, agronomic capacities, quality, sustainability, and traceability objectives;
That a definition of old grapevines and old vineyards may be useful for the vitivinicultural sector in recognizing the value of products they deliver and enhancing communication about vineyards’ longevity;
The relationship between old grapevines and the potential qualitative values of products resulting from them;
That the definitions of old grapevine and old vineyard are useful not only as a supplementary tool to protect viticultural heritage territorial or to highlight current condition of vineyards but also to promote the plantation of new vineyards for the long term (i.e., planting vineyards to grow old);
That the concept of old grapevine could become closely associated with a balanced interaction between root development, plant vigor, and impacts on wine quality, being necessary to clearly identify and quantify the characteristics, in addition to chronological age, that are associated with a grapevine considered to be old.
These key factors led to the creation of The Old Vine Registry.
Alder Yarrow’s website states that the main aim of the Register is to have a database of 10,000 vineyards by 2027 and to do this he wants to recruit volunteers, “we need more volunteer vineyard hunters who are willing to do some research to get more vineyards into the Register”.
Alder Yarrow asks anyone interested in helping with the research/finding/compiling of vineyard databases to contact him personally at oldvineregistry at gmail.com.
The Old Vine Registry also needs financial support. “The Old Vine Registry was created with a generous initial grant from Jackson Family Wines, but we need ongoing funding to make it happen. Today, it is important for us to improve the functionality of the website: expanding the search function; integration of vineyard maps; creation of a database of photographs of vineyards, etc. If you or someone you know is interested in contributing to the world’s largest and most authoritative database of old vineyards, please contact us,” writes Alder Yarrow.
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Last week, the General Assembly of the International Organization of Vine and Wine (OIV) formally adopted OIV-VITI Resolution 703-2024 “OIV Definitions and Recommendations on Old Vines and Old Vineyards in the Viticulture Sector”. Among the main initiatives are named: “Conference on old vines”, “Project on old vines”, “Register of old vines” and the Italian “Censimento […]
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Журнал DRINKS+ – это новости, советы специалистов, интервью с известными личностями, тесты, исследования рынка, рейтинги, материалы о дегустациях, публикации о национальных традициях и культуре потребления напитков.
Периодичность – 10 номеров в год (5 в премиальном формате и 5 в деловом – на русском и английском языках).
Стоимость годовой подписки журнала в 2020 году (10 номеров) составит:
в гривне – 1500 грн,
EUR – 70 евро
Реквизиты:
ФОП ПОГРЕБНЯК І. М.
ЄДРПОУ 2665504466, тел. 423-11-89, 8-067-747-14-80
IBAN UA223808380000026003799963479 в АТ “Правекс-банк” м. Києва МФО 380838
Ждем Ваши заявки по тел. +38 067 405 62 03 E-mail: gabrelka@ukr.net
DIGITAL ПОДПИСКА на журнал DRINKS+ на 2020 год
Журнал DRINKS+ – специализированное издание с уникальной информацией, адресованной как профессионалам внутреннего алкогольного рынка, так и продвинутым любителям качественных напитков.
Журнал DRINKS+ – о самых лучших и интересных напитках мира, о винных дорогах, легендарных винодельнях и звездных ресторанах.
Журнал DRINKS+ – это информация о напиточных и гастрономических выставках, конкурсах и форумах Европы, Америки, Азии.
Журнал DRINKS+ – это новости, советы специалистов, интервью с известными личностями, тесты, исследования рынка, рейтинги, материалы о дегустациях, публикации о национальных традициях и культуре потребления напитков.
Периодичность – 10 номеров в год
Стоимость годовой подписки диджитал-версии журнала в 2020 году (10 номеров) составит:
в гривне – 1500 грн
Реквизиты:
ФОП ПОГРЕБНЯК І. М.
ЄДРПОУ 2665504466, тел. 423-11-89, +-380 67-747-14-80
IBAN UA223808380000026003799963479 в АТ “Правекс-банк” м. Києва МФО 380838
Ждем Ваши заявки по тел. +38 067 405 62 03
E-mail: gabrelka@ukr.net
ПОДПИСКА на журнал DRINKS+ на 2020 год
Журнал DRINKS+ – специализированное издание с уникальной информацией, адресованной как профессионалам внутреннего алкогольного рынка, так и продвинутым любителям качественных напитков.
Журнал DRINKS+ – о самых лучших и интересных напитках мира, о винных дорогах, легендарных винодельнях и звездных ресторанах.
Журнал DRINKS+ – это информация о напиточных и гастрономических выставках, конкурсах и форумах Европы, Америки, Азии.
Журнал DRINKS+ – это новости, советы специалистов, интервью с известными личностями, тесты, исследования рынка, рейтинги, материалы о дегустациях, публикации о национальных традициях и культуре потребления напитков.
Периодичность – 10 номеров в год
Стоимость годовой подписки на один экземпляр журнала в 2020 году (10 номеров) составит:
1500 грн – при отправке по Украине
230 евро – при отправке за рубеж
Реквизиты:
ФОП ПОГРЕБНЯК І. М.
ЄДРПОУ 2665504466, тел. 423-11-89, +-380 67-747-14-80
IBAN UA223808380000026003799963479 в АТ “Правекс-банк” м. Києва МФО 380838
Ждем Ваши заявки по тел. +38 067 405 62 03 E-mail: gabrelka@ukr.net
