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Gastronomy and Wine Portal

Valpolicella Consortium

AMARONE OPERA PRIMA 2025 Expects Record Number of Guests and Participants

29.01.2025, News

This year’s premiere of Valpolicella wines, coinciding with the 100th anniversary of the Valpolicella Consortium, will be held in Verona from January 31 to February 2. The event will gather 78 wineries and 106 invited journalists from leading specialized publications worldwide.


Most of the authors, specifically 73 individuals, hail from 26 countries, including Argentina, Australia, Austria, Canada, China, South Korea, Denmark, the UAE, Finland, France, Germany, Japan, Hong Kong, Israel, Kazakhstan, Latvia, Norway, the Netherlands, Poland, the Czech Republic, Singapore, Sweden, the United Kingdom, and the USA.

WTA also received this prestigious invitation to strengthen the partnership as the Valpolicella region, home to this distinguished gathering, has been further highlighted for its excellence on an international stage. The Consorzio per la Tutela dei Vini Valpolicella, a key sponsor of the Wine Travel Awards, has nominated Valpolicella in the ‘Region of the Year’ category for the Wine Travel Awards 2023-2024, underscoring its significant impact and popularity among wine enthusiasts globally.

The event marks the beginning of celebrations for one of Italy’s most renowned wine denominations. The spotlight will be on the Amarone 2020, which officially debuts in the market. Christian Marchesini, president of the Valpolicella Wine Consortium, commented on the upcoming event: “In this special edition, Amarone Opera Prima looks to the future, particularly focusing on the new potential growth areas for the denomination in an accelerated evolving landscape. This shift requires a paradigm change based on renewed strategies and approaches. Our commitment to promotion is yielding results, with record participation in the event and 51 new members joining the Consortium in 2024.”

Valpolicella Education Program

Christian Marchesini, president of the Valpolicella Wine Consortium

Amarone Opera Prima will begin on Friday, January 31, with an exclusive program for the national and international press, including two unique masterclasses.

The first, “Amarone: Iconic of Fine Dining in the World’s 50 Best” will be led by expert JC Viens*. Along with him, participants will explore the selection of Amarone presented in the wine lists of the world’s top 50 restaurants, as ranked by UK’s Restaurant magazine (Palazzo della Gran Guardia, 10:30 AM). Seven wines will be tasted: Meroni Il Velluto 2011 (Mountain Beak St, London), Cà La Bionda Vigneti di Ravazzol 2012 (Sezanne, Tokyo), Monte dall’Ora Stropa 2013 (Le Calandre, Italy), Zymé 2013 (Cenci, Kyoto, Asia), Buglioni Il Lussurioso 2016 (SingleThread, Sonoma Valley), Tezza Brolo delle Giare 2016 (Fat Duck, London), and Quintarelli 2017 (Eleven Madison Avenue, New York).

Following this, invited guests at Teatro Filarmonico will enjoy a refined lunch curated by renowned three-Michelin-star chef Giancarlo Perbellini.

In the afternoon, the Consortium’s Vice President, Andrea Lonardi MW, will present a spectacular second masterclass titled “The Memory of Time, A Journey Through Amarone’s Historic Vintages” (15:00 PM, Palazzo della Gran Guardia). This unforgettable tasting will introduce participants to Amarone Bolla 1950, Montresor 1969, Bertani 1975, Santa Sofia 1983, Cecilia Beretta 1985, Mazzi 1997, Bussola 2000, Marion 2007, and Cesari 2010. The esteemed names of these vintage wines exude brilliance, and Mr. Lonardi’s insightful commentary will make this an event to be remembered for generations.

The next day, February 1, the focus will be on “Valpolicella: 100 Years of the Denomination’s Past and Future.” The session will feature esteemed speakers such as Christian Marchesini, President of the Consortium,  and Carlo Flamini, head of the Wine Observatory at Unione Italiana Vini, moderated by Andrea Andreoli, director of Telenuovo.

The day’s events will culminate in a unique theatrical performance: actor and theater director Andrea Pennacchi will present a monologue titled ““Amarone, an Epic in Valpolicella” specially created for the centenary of the Consortium.

From 12:30, roundtable tastings from 78 wineries will begin, and from 16:00, the event will open to Amarone enthusiasts.

The festivities will continue on Sunday, February 2 (from 10:00 to 17:00). This day will particularly emphasize the pairing of Valpolicella wines with restaurateurs, ending with an event-appetizer titled “Valpolicella: Freshness and Creativity in the Glass,” organized by the the Consortium’s Young Group.

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*Editor Note: JC Viens

JC Viens is a certified provider of WSET programs and teaches wine courses tailored to the needs of winemaking professionals, aimed at strengthening their careers and fostering business development. He also offers consultations on wine communications, including strategy and content development. JC Viens strives to enhance the reputation of Italian wines on international markets through effective storytelling. He holds a WSET Diploma level 4. For 12 years, he was a certified WSET wine instructor and later became an approved WSET program provider in Hong Kong, before moving to Verona in 2021, where he continues to conduct WSET Levels 1 – 3 courses. His passion for wine education led him to join the Masters of Wine program, during which he gained invaluable international insights into the world of wine. Throughout his wine career, he has conducted courses on winemaking in Bordeaux, Burgundy, and Italy. He has been an accredited instructor at L’École Du Vin De Bordeaux, as well as an ambassador for Italian wine at Vinitaly. An experienced wine judge for the Decanter Asia Wine Awards and 5-Star Wines (Vinitaly), he has also completed the rigorous Advanced Wine Assessment Course (AWAC), presented by AWRI to prepare judges for Australian wine shows.



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